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TV heaven for commercial teams!

By David Watters

The commercial teams at EVO-STIK League Shaw Lane and Hyde United went into overdrive on Thursday after the Football Association confirmed their first round ties in the Emirates FA Cup would be televised.

Both clubs will bank £67,500 in TV fees after being chosen by BT Sport and the BBC for live coverage in the first round proper along with National League Chorley.

The EVO-STIK League North's Tigers will kick off a weekend of cup football on BBC 2 against League One MK Dons at Ewen Fields from 7.55pm on Friday 3 November with the Ducks hosting Mansfield Town at Sheerien Park in a 12.30pm kick-off on Saturday on BT Sport 1. The Magpies round off the coverage on BT Sport 1 on Monday 6 November when they host another former NPL club in Fleetwood Town in a 7.45pm kick-off.

The EVO-STIK League's final flag-bearer, EVO-STIK League Premier Division Nantwich Town, missed out on live coverage of their trip to Stevenage but could still bank a welcome TV bonus with details of the full TV schedule, including matches moved to the Sunday for extended highlights, single camera footage and overseas broadcast coverage, expected to be confirmed at lunchtime on Friday.

If the Dabbers are switched to Sunday to feature on the BBC’s Final Score highlights programme they'll bank £12,500 while all three clubs will also hope to be in the spotlight on a special Football Focus "On The Road" on BBC 1 on the Saturday at 12pm.

As well a chance to collect another £18,000 in FA prize money and progress in the world's oldest cup competition, the EVO-STIK League's final flag-bearers are expected to take full advantage of the commercial opportunities offered by the ties. The Tigers moved swiftly into action within minutes of being chosen to play in front of millions with their Twitter account @hydeunited directing all commercial and marketing enquiries to the club's commercial team.

Image courtesy of @evostikleague/Twitter

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Where next?

Live cup draw seen by thousands Thursday night's live draw on Facebook for the second round of the EVO-STIK League's Integro League Cup was viewed more than five thousand times within an hour of being broadcast.
Log on to see league cup draw live! EVO-STIK League fans can watch Thursday night's draw for the second round of the Integro League Cup live on Facebook.

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